Value Appropriation with a Midas Touch

This story on “A Current Affair” depicts the tremendous negative impact of Midas’ corporate troubles on the lives of its franchisees. It explores value appropriation between a franchisee/franchiser. This illustrates how extreme value appropriation efforts can lead to value destruction. Once the company was in trouble, the CEO was forced out and the stakeholders vied for whatever value they could gain from the pieces.Here is an article on the sale of the Australian operations.

Contributed by Aya Chacar

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